How to Blog Search Engine Optimization (SEO) from Google Webmaster Tools Google Webmaster is an amazing tool and if you are a serious blogger you will never avoid the Google webmaster tool. It is also a life saviour from the SEO point of view, it gives complete information about your website in Google search engine.
The Webmaster tool offers many tools that will help you analyze your blog completely and you can work on these and also make your blog better rank in search engine. Just remember that search engine optimization is a gradual process and can not be achieved in one night. Many times it takes weeks to even months. I will not talk about back links and other strategies to improve the rank here. Instead, in this post, I will tell you how to optimize your blog for search engines using the free SEO tool like Google Webmaster tool.
Here I am sharing some tips that will help you make full use of Google search console tool (also called Webmaster tool).
How To Setup Google Webmaster Tool
This is the first thing you should do. Generate your blog's site map and submit it to Google webmaster tool. This will help Google crawl your website properly. And you will also be able to track how many links Google is indexing. If you have not yet submitted site map, submit a site map to Google webmaster tool today.
Webmaster settings lets you enable some of the essential things such as Geographical Target. If your blog or service is limited to a particular area, then configure it as such. For example, one of my client's WordPress blog is for Australian kids fashion. Therefore, his blog's geographical target has been set to Australia. This should be with your blog or service right here. If your blog is global globally, leave it alone. WordPress itself worries www and non-www. Even then, I would recommend that you go to the Google webmaster tool and configure this settings. Crawl rate depends on how often you update your blog. I always leave it on Google. However, it updates your blog several times a day and week.
Manage your site's Google site link
How To Setup Google Webmaster Tool
When it comes to maintaining and improving search engine ranking, finding top ranking keyword is the biggest challenge. The search queries feature of Google webmaster tool will tell you which keyword is doing the keyword rank. Along with that, you have a position on Google and how many links are attached to the post. They have recently corrected it and post link and search engine placement feature have also been added to it. You can also use the word press plugin like SEO Smart Link to convert the keyword to auto link. This will also keep your rank and it will push your post from the second page to the first page.
Ranking for Right Keyword is more important than that instead of ranking it for the wrong keyword. If your blog is about shoes and you rank with keywords such as shirts and trousers, you also come to the first page, even if you have this traffic useless. Google Webmaster tool determines which keywords are when crawling a site.
If you are ranking on the wrong keyword then your strategy should be that you try to show the cause and related and useful keyword search engine.
There are other tools like Website Speed, internal links, crawl errors, which are very important. I would suggest that you pay a little attention to your Google Webmaster tool today and ask your queries again on this post. You can comment and tell us your queries.
Also let us know which of the Google Webmaster tool did you find most useful?